MacWorld SF 2007 Keynote – Widescreen multitouch iPhone, Apple changes its name

  • Over 2 billion iTunes sold, 5 million songs/day, 58 songs/s
  • iTunes is now the 5th largest music reseller (after Walmart, Best Buy, Target and ???)
  • Paramount is now a partner, over 250 movies now on offer (to US users at least 🙂
  • Zune has 2% marketshare v iPod’s 62% in November
  • New iPod ads
  • AppleTV, buy content on iTunes and send it to your TV. 40Gb HD, 802.11b,g,n, Intel processor, 720p HD video, component RCA usb2, ethernet, HDMI. Auto sync content from 1 PC and stream from up to 5.
  • displays TV episode summary plus episode navigation
  • Move or stream photos to AppleTV
  • AppleTV US$299 (AU$449) shipping in February, order now
  • Widescreen iPod!
  • Mobile phone!
  • Internet Communicator!
  • Crowd goes wild
  • All in one device, the iPhone
  • Has a (patented) multitouch interface to allow multifinger gestures on the touch screen
  • Runs Mac OS X! and syncs media (music, movies, podcasts, tv, photos, contacts, e-mail, notes, calendars) with iTunes
  • 3.5 inch screen at 160 pixels per inch! (highest res screen ever shipped)
  • 11.6mm thin, has an iPod connector
  • 2 megapixel camera
  • Speaker, mic, proximity sensor (turns off display and music when brought to your ear)
  • Ambient light sensor
  • accelerometer to detect portrait v landscape orientation
  • Cover flow, find your music faster
  • Displays clock and battery levels plus signal strength (and Cingular logo), translucently over the background picture
  • GSM+EDGE phone, quad band, wifi, bluetooth
  • Big red/green onscreen buttons to hangup/make a call (still using red/green. Sigh)
  • Touch multiple contacts to add them to a conference call
  • Visual voicemail, displays all voicemailers and you can click to listen in any order
  • Multisession SMS messaging with iChat like speech bubbles and sounds
  • Photo viewing can switch based on orientation of device (landscape or portrait)
  • “Pinch” to zoom in
  • Supports rich html email (as sent by Jaguar’s Mail.app, no doubt 🙂
  • imap or POP, Safari as the phone’s web browser, Google Maps, Widgets, EDGE and wifi connection (automatically switches!)
  • Free Yahoo! imap e-mail to all iPhone customers
  • Push imap, ala the Blackberry
  • Pinch zooming supported on Google Maps satellite photos
  • Google are very happy
  • Playing music is muted, caller is added to address book. Add a photo from existing Photos. E-mail photo whilst still on the phone to recipient.
  • Use on speakerphone whilst web browsing, music fades back in when call finished.
  • 5 hours of battery life, 16 for just audio
  • Slimline mic on iPod headset, or Bluetooth headset like iPod earphone on a stick
  • Over 200 patents in the one device, it advances the state of the art
  • 4Gb model is US$499
  • 8Gb model is US$599
  • Price includes 2 year Cingular contract
  • Not shipping until June (FCC approval takes 2 months)
  • Europe by 4th Quarter this year, Asia by 2008. Cingular is the exclusive US partner
  • “Innovation on the phone and the network” indicates that some network support is necessary for some of the features (ie visual voicemail).
  • Too many features mean Steve’s clicker is broken
  • In 2006, 26 million game consoles, 94m cameras, 135m mp3 players, 209m PC’s, 957m mobile phones sold worldwide. 1% of that market is 10 million phones, which is what Apple is going for.
  • Apple Computer, Inc. is now officially Apple, Inc.!
  • “I skate to where the puck is going to be, not where it has been” – Wayne Gretzky
  • Standing ovation
  • Steve thanks Apple developers and their families
  • John Mayer (nominated for 5 Grammys) rounds out the keynote set

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